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Loch Lomond Brewery tasked to produce a new range of contemporary labels to add to the brand's classic range we created back in 2011. The new range offered more experimental flavours and interesting hop combinations. LLB needed to communicate this in the styling of the bottle packaging and pump clips while still keeping the brand strong and recognizable.
The solution was to stylize the iconic mountain range that surrounds Loch Lomond and use it as a panoramic backdrop to the length of the bottle. Overlayed with bold colours and strong to-the-point typography to give the ale the best possible shelf presence.
The solution was to stylize the iconic mountain range that surrounds Loch Lomond and use it as a panoramic backdrop to the length of the bottle. Overlayed with bold colours and strong to-the-point typography to give the ale the best possible shelf presence.
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Credits.
Website: Loch Lomond Brewery
