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Eas Fors: is a new design-led knitwear brand from the remote Scottish Isle of Mull. Reflecting the spirit of Hebridean islands, pieces are thoughtfully made on a small scale using all-natural wool fibres. The business was co-founded by brother and sister Joe and Flora.
The name Eas Fors is taken from the local area, meaning Waterfall/Waterfall in both Scots Gaelic & Norse. Both cultures thrived off the land & sea.
My Creative worked with them to create a bold and dramatic image. Using wild photography and strong graphic marks. Exploring Nordic runes before creating our own symbol. This became the core motif for the brand representing both a woven wool strand and the flow of water through the land, linking the source to the location.
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Thank you. If you would like to know more about My or are interested in collaborating in a new venture please visit us at our Instagram / Twitter or Email to set up a meeting.
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Credits
Photography Eilidh Cameron
Brand & Design Ewan Leckie
Shop Now: Eas Fors Knit