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Hopkins is an upscale restaurant in Montréal offering petit plat items with seasonal tasting menus. The creative, artistically plated food and zen kitchen culture, were the main brand influences for this project. We sought after an aura that reflected not only artwork and creativity, but also elements from Japanese zen gardens.

Rational: The clean and elegant typography and structure of the brand represents the clients attention to detail and precision. These man made elements paired with organic illustrations demonstrate how the chefs draw their own inspiration from the fresh and seasonal ingredients they source from the land to place on your plate. 
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Thank you. If you would like to know more about my:creative or are interested in collaborating in a new venture please visit us at  Twitter / Instagram or Email

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Credits.
Brand and design by my: (UK)

Brand and strategy with SaintUrbain (NYC)

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